SIGNAL & GRAIN澄嵐顧問

Independent advisory · Hong Kong

Strategy.
Decisions.
Execution.

Strategy and management advisory for leaders working through consequential business decisions.

SIGNAL & GRAINFrank Li · Principal

From the strategic question
to the work ahead.

Corporate strategy

Assess business direction, growth choices and resource priorities in their market and organizational context.

Strategy execution

Translate strategic intent into priorities, responsibilities and a practical agenda for implementation.

Decision making

Structure complex problems, examine assumptions and make the trade-offs behind a decision explicit.

Marketing strategy

Clarify customer segments, positioning and the connection between customer value and business choices.

Frank Li Principal

Frank brings 15 years of experience in consulting and corporate strategy, including senior management responsibilities at one of China’s leading private-sector enterprises during a period of substantial growth and expansion. The group entered the Fortune Global 500 during his tenure.

He holds a Doctor of Business Administration from HKUST Business School. His advisory work focuses on corporate strategy, strategy execution, decision making and marketing strategy.

Discuss a business question.

Hong Kong